This screencast should explain and give your more hints on how to use the Kallyas's Page Builder. As the name says, the Page builder is used for building pages with custom layout, arrangement and overall settings.
Thank you very much for watching!
Support forums: http://goo.gl/JIhfms
Buy now: http://goo.gl/17PHFC
Disclaimer: As you have noticed, i'm not an native English speaker so you might have troubles understanding what i said. If you have difficulties or still don't understand, or if you just feel that it wasn't explained well, please let me know by starting a new thread over our support forums (link above).